SALES & MARKETING

1. Getting to VITO (The Very Important Top Officer): 10 Steps to VITO's Office by Anthony Parinello
   
2. How to Become a Rainmaker by Jeffrey J. Fox
   
3. How to Win Friends & Influence People by Dale Carnegie
   
4. The 48 Laws of Power by Robert Greene
   
5. Selling 101: What Every Successful Sales Professional Needs to Know by Zig Ziglar
   
6. Getting Everything You Can Out of All You've Got: 21 Ways You Can Out-Think, Out-Perform, and Out-Earn the Competition by Jay Abraham
   
7. Guerrilla Marketing: Secrets for Making Big Profits from Your Small Business (Guerrilla Marketing) (Paperback) by Jay Conrad Levinson
   
8. The 7 Habits of Highly Effective People by Stephen R. Covey
   
9. The Fundamentals of Business-to-Business Sales & Marketing by John Coe
   
10. Lead Generation for the Complex Sale: Boost the Quality and Quantity of Leads to Increase Your ROI by Brian Carroll
    
11. Marketing Metrics: 50+ Metrics Every Executive Should Master by Paul W. Farris
    
12. Beyond Selling Value: A Proven Process to Avoid the Vendor Trap by Mark Shonka
    
13. The Tipping Point: How Little Things Can Make a Big Difference by Malcolm Gladwell
    
14. Selling to Big Companies by Jill Konrath
    
15. Time Traps: Proven Strategies for Swamped Salespeople by Todd Duncan
    
16. Book Yourself Solid by Michael Port (Vinton Moss Contributed to the Making of this Work)
    
17. Long Beach State University Marketing and Communication Curriculum
    
18. Blink, by Malcolm Gladwell
    
19. Mastering the Complex Sale By Jeff Thull
    
    
    COMMUNICATIONS
    
    
20. The Business Growth Masters Series (30 Hour Program) by Jay Abraham & Chet Holmes
    
21. Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands by Alina Wheeler
    
22. Art of the 20th Century by Klaus Honnef
    
23. 1,000 Graphic Elements: Details for Distinctive Designs by Wilson Harvey
    
24. Letterhead & Logo Design Version 6-8 by Rockport Publishers
    
25. New Design: London: The Edge of Graphic Design by Edward M. Gomez
    
26. The Best of Brochure Design Version 6-9 by Rockport Publishers
    
27. The Big Book of New Design Ideas Version 1&2 by Collins Design
    
28. Color Index by Kruse
    
29. Layout Index by Kruse
    
30. Advertising Annual 2001-2007 by B. Martin Pedersen
    
31. Pantone Guide to Communicating with Color by Leatrice Eiseman
    
    TECHNICAL SKILLS
    
    
32. CRM Salesforce.com Platform Overview by SalesForce
    
33. Ultimate Guide to Google AdWords by Perry Marshall
    
34. 3D Studio Max 6.0 by Autodesk
    
35. AutoCAD Release 14 by Autodesk
    
36. Windows NT 4 Certification Tutorial Exam 70-067 by Viagrafix
    
37. CorelDraw Graphics Suite 12 by Corel
    
38. Adobe Illustrator CS2 by Adobe
    
39. Adobe Photoshop CS3 by Adobe
    
40. Flash MX 2004 by Macromedia
    
41. Dreamweaver MX 2004 by Macromedia
    
    
    OPERATIONS & MANAGEMENT
    
    
42. Execution and Delivering Results by Peter Drucker
    
43. The Art of the Start by Guy Kawasaki
    
44. On Corporate Governance by Eric Pillmore
    
45. Love Is the Killer by Tim Sanders
    
46. Striving for Common Sense Ethics by John Tyson
    
47. The Role of Diversity in Corporate Culture and Performance by Gloria Johnson-Goins
    
48. The One Minute Manager by Kenneth H. Blanchard
    
49. The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It by Michael E. Gerber
    
50. Negotiation Genius by Deepak Malhotra
    
    
    
    FINANCE & ECONOMICS
    
    
51. The Experience Economy: Work Is Theater & Every Business a Stage by B. Joseph Pine
    
52. The Little Book of Value Investing by Christopher H. Browne
    
53. Richest Man in Babylon by George S. Clason
    
    LEADERSHIP
    
    
54. 7 Exceptional Leaders and their Lessons by Jeffrey A. Krames
    
55. Hesselbein on Leadership by Frances Hesselbein
    
56. Value Added Leadership by Mike Duke
    
57. By the Book by Tami Heim
    
58. Managing a Creative Organization by Michael D. Eisner
    
59. The Art of War: The oldest military treatise in the world by Sun-Tzu
    
60. Effective Leadership of a Team by Patrick Lencioni
    
61. The Book of Five Rings by Miyamoto Musashi
    
62. Developing Character when Life is Tough and People Aren’t Nice by General Charles Krulak
    
63. Wooden on Leadership by John Wooden
    
64. Leadership for the Future by Michael Bates
    
65. Wall Street & the Rise of Hitler by Antony C. Sutton
    
66. Managing in the Next Society by Peter F. Drucker
    
67. Taking the Hype Out of Leadership by Andrew S. Grove
    
68. High Impact Leadership by Mark Sanborn
    
69. Sensory Leadership by Andy Murray
    
70. The Real Essence of Business by Roberto C. Goizueta
    
71. Global Competitiveness by John F. Welch Jr.
    
72. A View from Olympus by Bill Gates
    
73. Trust in People by David Packard
    
74. Lead with Your Values by Ben Cohen and Jerry Greenfield
    
75. Reality-Based Leadership by Lawrence A. Bossidy
    
76. Real Leaders Create Industries Robert W. Galvin
    
77. Reorganization Thomas J. Watson Jr.
    
    PERSONAL DEVELOPMENT
    
    
78. The Story of Thought: The Essential Guide to the History of Western Philosophy by Bryan Magee
    
79. The Success Principles by Jack Canfield
    
80. 4-Hour Workweek by Timothy Ferriss
    
81. The Power of Your Subconscious Mind by Joseph Murphy
    
82. What the Bleep Do We Know!?: Discovering the Endless Possibilities for Altering Your Everyday Reality by William Arntz, Chasse, and Mark Vicente
    
83. What the Bleep!? - Down the Rabbit Hole by Marlee Matlin, Elaine Hendrix
    
84. QBQ Eliminate Blame, Complaining, and Procrastination by John G. Miller
    
85. The Message of the Devine Iliad by Walter Russell
    
86. The Secret by Rhonda Byrne
    
87. Personal Power Series, Volume I, by Anthony Robbins
    
88. Success and The Self-Image: Inspiring Greatness in Yourself and Others by Zig Ziglar
    
89. Lead the Field by Earl Nightingale